
Job Overview
Content Marketing Manager
We are one of the world’s best ultra-premium bicycle brands and are renowned for our exceptional craftsmanship. Our advanced engineering provides the highest level of performance and all-day riding comfort. We love the art and technology of bikes, but most of all we love riding them. We believe that our bikes should be built with pride and a fanatical focus on quality, so that their owners can experience the true joy of riding something special.
The business is growing, and we’re looking for outstanding people to join our team. We celebrate diversity, uniqueness, and a little oddball creativity. We don’t hire a$$holes, and we do work hard. We’re dedicated and we’re passionate, and we’ve got each other’s backs. We get sh*t done!
We’re looking for someone with strong digital marketing skills to get the word out about Parlee. This can range from simple social media posts about an amazing new custom paint job, to coordinating a sneak peak of a top-secret new bike model at a dealer location, to capturing a video of something cool happening at our factory. You’ll also own dealer and consumer communications, including writing and constructing our monthly newsletters, as well as posting general web and social communications when we’ve got something special to share. We’re ramping up our ambassador-marketing program and you will take prime responsibility for the full scope of this initiative.
We don’t care where you went to school or which chess club you were president of. What we care about is your attitude and your desire to learn and grow. We don’t care where you come from, but we do care about where you’re going. Even if you don’t have experience at all the things listed below, if you feel that you’ve got a valuable set of skills and the right traits, and would be excited to learn and grow into the role, then reach out. We want to hear from you.
The successful candidate will have experience:
· Executing marketing campaigns through social media, including targeting, content creation, and monitoring various success metrics.
· Generating leads through our website and tracking lead performance.
· Creating written and graphic content for digital campaigns, including image editing and graphic design
· Collaborating with other contributors to include their content in outbound comms
The ideal candidate will have a passion for outdoor activities and potentially have work experience in the sports or cycling industry. Do you have experience promoting luxury goods? Also a plus!
If you have experience at the majority of these work items and are willing and able to learn the rest, then please send an email with some information about yourself to jobs@parleecycles.com.
We’re based in Beverly, MA and this role would be office based, Monday through Friday. We offer competitive benefits, paid time off and healthcare/dental.
